Afternoon Session: 2 PM TO 5:30 PM
- Why Google beats Instagram in the Aesthetics industry – hosted by Rick O’Neil
– Social Media and the obsession with Instagram in the Aesthetics industry
– Social Media use cases/examples
– Content strategy and how it applies across ALL channels
– Google Local, and what is CRITICAL to growing clinic success
– Practical guide to Google Local Optimisation
– Value-adds (Aesthetics Scorecard, Business Development video content)
- Front desk and consultation coaching
– Your front desk is one of the essential parts of your business.
– The team sets the tone for your guest experience, keeps your business moving throughout the day, and greatly impacts productivity.
– They are also the very last point of contact your clients have with you before walking out the door, and as the people who process the transactions, their role in the retail sales process is critical.